Slick is a satire based on a very real issue — the complicity of the ad and pr industries in greenwashing big oil’s harms.

the scale is staggering. Since the Paris Agreement, ExxonMobil, Chevron, BP and Shell have spent an estimated $1.5 billion on US advertising.

We’re proud to partner with two leading organizations campaigning to reform the creative industry.

Watch SLICK. Share it. Start the conversation… and then Join the fight!

Help end the creative industry’s relationship with fossil fuels.

Clean Creatives is an award-winning campaign mobilizing agencies and creative professionals to refuse future work for fossil-fuel companies.

More than 1,650 agencies and 4,600 creatives worldwide have signed the Clean Creatives pledge.

Through investigations such as the annual F-List, the research that informed many of the real-world campaigns satirized in SLICK, Clean Creatives exposes the relationships between fossil-fuel companies and the advertising and PR agencies helping protect their reputations.

Its advocacy has also helped secure major accountability victories, including the revocation of Havas agencies’ B Corp certification following the company’s work for Shell.

Build the skills, standards and collective power to transform the industry.

Creatives for Climate is the world’s largest network of climate-committed creative professionals, mobilising more than 7,800 members across 90 countries to shift creative influence away from polluters and towards climate solutions.

Its mission is simple: to transition the influence of creativity from driving pollution to scaling solutions.

Since 2019, Creatives for Climate has helped put greenwashing and creative-industry responsibility on the global agenda, developing widely adopted tools and standards, training thousands of professionals and creating practical routes for agencies and brands to adopt fossil-free creative practices.

As lead convenor of the UNFCCC-recognised Catalyzing Narratives for Climate Action Plan to Accelerate, it is also working to establish narrative and cultural power as essential infrastructure for climate action worldwide.